Demographic strategies in companies

Even now, some sectors and regions are already feeling the consequences of demographic change. Furthermore, many companies fear no longer being able to find enough skilled workers in the foreseeable future, and having to absorb losses of productivity and competitive disadvantages. This raises the question of how they combat these trends. At the instigation of the Federal Ministry of Labour and Social Affairs (BMAS) and the Initiative New Quality of Work (INQA), more than 350 companies have joined forces in The Demographic Network (ddn). Their common objective is to shape an active response to demographic change. The interview with the chair of the Network’s management board sheds light on challenges and opportunities, and introduces the work of the ddn.