Operating across sectors – personal – practical. Training marketing in rural areas

Skilled worker shortages and worries as to where the next generation will come from in the traditional training occupations are increasingly growing, especially in rural regions. For this reason, SMEs in the country areas surrounding Paderborn have launched a new initiative. The Vocational Training and Continuing Training Network for the Private Sector (BANG), which has been in existence for over 20 years, will now be joined and reinforced by a cross-sector BANG StarterCenter in East Westphalia. The Vocational Orientation Centre (BOZ) has been successfully conducting training marketing together with companies and under a single umbrella since 2017.